The company has a vast portfolio of products, with 12 brands and more than 130 labels, which covers four market categories: table wines, national and imported fine wines, sparkling wines, juices and teas. Zanlorenzi also invests in the category of healthy products, with launches in the segments of whole juices, besides being one of the pioneers in the elaboration of juices with fruits and vegetables. The wines and sparkling wines have more than 50 national and international awards.
Produce and distribute quality wines, juices and healthy drinks, serving and innovating the market needs, generating value for customers, consumers, employees and shareholders, increasing the general social welfare.
Be recognized in up to 5 years as a national reference in juices, wines and teas, with healthy and innovative products, present in Brazilian homes and hearts.
Business Sustainability, because we practice sustainable business practices, socially responsible, support family farming, respect and community attention, and favor social welfare.
Commitment, because we are committed to customers, partners, employees, society and the results of the organization;
Relationship, because we believe in the lasting development of the relations of gain and reciprocal respect;
Differentiation, because we have developed a culture driven by innovation and management quality;
Culture of Quality, daily practice.
To develop, produce and market healthy drinks, wines and sparkling wines with a high quality standard that guarantee the safety of their products in accordance with current norms and legal requirements, focused on meeting customer needs while maintaining an interactive communication with stakeholders , through the process of continuous improvement proposed by the management system.